We made discovering the perfect gift as much fun as giving one in a never-been-done-before AR experience for Walmart. The Walmart Joy Shop AR Experience uses facial expression recognition to let shoppers see, love & shop the top gifts across five interest categories, while seamlessly integrating supplier products.
Walmart Joy Shop AR Experience
AWARDS
Shorty Awards - Finalist
PRESS
The Demos
We created ad demos to drive our target audience directly to the experience. Here are a few of them.
Category Overview
AGENCY DIGITAS
CREATIVE DIRECTOR MOLLY CRAWFORD
COPYWRITER JAKE HOUSKA
PRODUCER LEO SEELEY
PRODUCTION HOUSE COFFEE